Many Medicare Advantage policyholders are missing out on valuable supplemental benefits like dental, vision, hearing, and fitness perks. Why? It could be due to difficulty finding in-network providers, insufficient benefit offerings, or simply a lack of awareness about these extras and how to use them.

To address this, CMS is rolling out a new rule starting in 2025: every July, policyholders will receive a personalized “Mid-Year Enrollee Notification of Unused Supplemental Benefits.” This notification will detail all the unused benefits, their scope, out-of-pocket costs, and instructions on how to access them, along with a customer service number for further assistance.

This exciting change aims to ensure members fully utilize the perks their plans offer. By proactively informing members about their benefits, Medicare Advantage plans can enhance the overall experience and satisfaction of their policyholders. This new notification system is a significant step towards ensuring members get the most out of their coverage.